| Meios & Publicidade 5/DEZ/08 - Bluetooth: The marketing-time |
 Proximity Marketing emergence of some companies in the last year in the area of Bluetooth marketing seems to give indications that this could be an indispensable communication tool for advertisers. The advantages, according to those heard by M & P, are many, but only in 2009 can be an answer as to the actual accession of the brands on this tool ...
... Adherence to a bluetooth is not the exclusive brands. The Webeffect team, in addition of being the supplier of agencies such as Excentric, is involved in a project for the city of Lisbon. It is spread through that area bluetooth diffusers in downtonw Lisbon to transmit information of tourist interest and cultural. The company, which has also provided its services to companies such as Abreu agency,, Manchester United is under agreement to extend the services to the municipalities of Almada and Caldas da Rainha. Who benefit from the dissemination of the project are the users. But, as João Paulo de Almeida, a partner of the firm, as the network grows, people who enjoy this service will have access to information from various cultural activities occurring all over the country. That is, in the future all the information you need may be available in your pocket.
Read the intire article here: Meios&PublicidadeAutor: Filipe Pacheco |